Vini Lanza

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I'm Vini, a Senior Graphic Designer and Art Director shaped by a lifelong love for art, visuals, and everything that feels smart, crafted, and emotionally resonant. Growing up in Brazil, in a family with strong Italian roots, I was surrounded by color, expression, and a deep appreciation for beauty. Creativity wasn't just encouraged; it was part of everyday life.

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After studying Advertising, I found my path in design. For the past 15+ years, I’ve been helping build and shape brands, packaging, and visual identities, especially in the fast-paced world of CPG sector, though my work naturally extends beyond it. With top-tier corporate experience, I blend creativity and strategy to craft impactful and engaging visual experiences across both physical and digital medias.

 

Outside of work, you’ll likely find me cooking something typically Brazilian, playing some games on my Playstation, or rewatching The Nanny or Golden Girls for the hundredth time. I’m also deeply into movies, fashion, and anything that enriches how we see and tell stories.​